Peak Scientific Instruments, the Scottish based global gas generator manufacturer, has enjoyed a buoyant year and is taking the opportunity for a bold re-brand.
Key features of the change include a logo and typographic makeover. In a press statement, the change was described as a ‘new assault’ on fresh and existing customer bases.
Robin MacGeachy, CEO for Peak Scientific Instruments, said, “Our Pyramid device has had a long association with the business and held a significant degree of brand equity. The new Peak logo gives us more brand standout.”
Simultaneously, the company is working to improve the quality and functionality of its generators. MacGeachy, confirmed, “Our design engineers have worked tirelessly to improve on the existing range of systems. They can be justly proud of their achievements and we have called the new range ‘Genius’ to reflect the innovative developments devised for our products.”
Peak engineers have re-designed its core range of Nitrogen gas generators, implementing improvements such as vibration and noise reduction features.
Among the range is the ‘Genius NM32LA’; adjustments allow it to meet the requirements of almost all LCMS Models in the market. The new ‘Genius NM32LA’ removes oxygen, moisture and other gases to leave clean, dry phthalate-free Nitrogen. Benefits include the ability to operate independently from in-house air supplies, fitted castors which allow ease of manoeuvring, and approved compatibility with major mass LCMS applications.
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